Last month, a brand paid a 1M-sub creator $50K. His Browse Features dropped 98% the week before launch. No one checked.
800K subs. Dead overnight. The creator you paid premium rates for? Their reach might be gone next week.
We would have caught that.
AI voices. Stretched content. Low effort. We've already filtered them out. The creators who look best on paper often convert worst. The ones who convert best are often 50K accounts with loyal, buying audiences.
We track what happens after the view: clicks, signups, purchases. Not estimated reach. Not vanity numbers.